核心战略制定

CORE STRATEGY DEVELOPMENT

核心战略发展

To build and internationalize the learning programmes and university academics

建立学习方案和大学学术并使之国际化

To encourage a culture of research, innovation, and commercialization

鼓励研究、创新和商业化的文化

To provide knowledgeable, competence and integrated human resources and practise good management systems and governance

提供有知识、有能力和综合的人力资源，实行良好的管理制度和治理

To develop an infrastructure that supports the philosophy of developing an entrepreneurial university

发展基础设施，支持发展创业型大学的理念

To contribute to the welfare of society and industry

为社会和行业的福利做出贡献

Organizational Core Values

组织核心价值观

Each student and staff of UMK support the same core values in order to build a University's identity. UMK’s three (3) core values are to :

UMK的每个学生和工作人员都支持相同的核心价值观，以建立大学的身份。UMK的三（3）核心价值观是：

Be creative and innovative ;具有创造性和创新性;

Be prepared to bring about and accept changes; as well as

做好准备迎接和接受变革;以及

Be professional in all endeavours.在所有工作中保持专业。

Be Creative and Innovative

要有创造力和创新

UMK staff need to constantly improve their quality of work by improving work procedures and paying attention to the best practices for more effective and faster (more efficient) delivery which also increases customer satisfaction. UMK staff also need to introduce new products, methods or approaches in offering entrepreneurship education services while taking into account adapting to changes in their surroundings. 

Creativity must also be employed in solving complex problems, even with limited resources, while ensuring that the customer’s needs are still met according to expectations. In addition, the staff of UMK need to be ready to explore various possibilities through introducing new and unique ideas to create further opportunities.

UMK员工需要通过改进工作程序和关注最佳实践来不断提高工作质量，以实现更有效和更快（更高效）的交付，从而提高客户满意度。UMK的工作人员还需要在提供创业教育服务时引入新的产品，方法或方法，同时考虑到适应环境的变化。nbsp;你好

创造力也必须用于解决复杂的问题，即使资源有限，同时确保客户的需求仍然符合预期。此外，UMK的员工需要准备好通过引入新的和独特的想法来探索各种可能性，以创造更多的机会。

Be prepared to bring about and accept changes

做好准备迎接和接受变化

The staff of UMK need to be ready to learn and explore new knowledge to improve their individual capabilities while carrying out their responsibilities. They would need to be positive towards constructive criticism as part of the process to strengthen their work product. This openness of character would form individuals who are flexible, versatile, competitive and with high endurance. Next, UMK staff should also be willing to adjust themselves to the changing work environment and responsibilities accordingly.

UMK的员工需要随时准备学习和探索新知识，以提高他们的个人能力，同时履行他们的职责。他们需要积极对待建设性的批评，作为加强其工作成果的一部分。这种性格的开放性将形成灵活、多才多艺、有竞争力和高度耐力的个人。其次，UMK的员工也应该愿意调整自己，以适应不断变化的工作环境和责任。

Be professional in all endeavours

在所有工作中保持专业

The staff of UMK need to be knowledgeable, skilled and competent in their field of expertise or with their responsibilities. They would need to prioritize when carrying out a responsibility by being efficient and effective in accordance with the duties and ethics of their specialised discipline.The university staff must always emphasise the achievement of UMK’s Vision by being friendly and approachable, full of integrity, participative, honest and trustworthy, responsible and committed, as well as being grateful and solace. Lastly, UMK staff need to be ready to lead while also providing cooperation and support when being led during a task.

UMK的工作人员需要在他们的专业领域或他们的职责方面知识渊博，技能熟练和胜任。大学教职员必须始终强调以友善、平易近人、正直、积极参与、诚实可信、负责任和承诺、感恩和安慰的态度来实现UMK的愿景。最后，UMK员工需要准备好领导，同时在任务期间被领导时提供合作和支持。